Today, women expect more from decorative cosmetics than just shine. Lip gloss is no longer just a glossy accent in makeup.

 

Modern formulas are able to moisturize, repair, and even visually plump the lips. That’s why glosses with care effects are becoming increasingly relevant. They are not just an accessory, but a daily beauty ritual that combines decorative and skincare benefits.

 

 

Plumping lip gloss: what’s the secret?
Classic glosses provide a short-term “glass” effect but often bring dryness and stickiness, as they rely on synthetic polymers that work only on the surface. By contrast, Hillary glosses contain peptides that stimulate collagen production and natural oils that lock in moisture. This makes lips look fuller not just visually but due to real internal improvements.

 

 

Key active ingredients:

  • Peptides – stimulate collagen and elastin production, smooth fine lines, and create a natural plumping effect without invasive procedures.

  • Vitamin E – a powerful antioxidant that protects lips from free radicals, keeps them soft, supports healing, and prevents flakiness.

 

 

The best lip glosses combine beauty and care. Hillary created a new category of glosses that:

  • are 80% enriched with skincare ingredients,

  • make lips look 12% fuller after the first application,

  • provide up to 6 hours of hydration without stickiness.

 

 

The line features two shades:

  • Sparkling Kiss – a clear gloss with silver shimmer and a warm scent of cinnamon, cream, and citrus.

  • Elegance Rosé Elixir – a pink gloss with golden sparkle and a cozy scent of apple pie with vanilla.

Tip: choose gloss with peptides for volume, with vitamin E for protection, and with oils for nourishment.

Hillary glosses prove that makeup can be functional.